Business information
Explain who you are, what you offer and how to contact you.
AI SEARCH · INCLUDED IN SEO
AI Search services built on your SEO foundations
Make your business information clear, useful and supported by sources. AI Search work is included in your InwSure SEO plan, with a shared scope rather than a separate package.
What is AI Search?
AI Search uses AI to help assemble answers or retrieve supporting information. People may encounter a brand through answers and source links, as well as traditional search results.
Preparation starts with accurate, accessible information that answers customer questions. Whether a page appears or is cited depends on the platform and the question.
Three connected parts of the work
SEO
Discover and access
Improve structure, content and the discovery of relevant pages.
AEO
Answer clearly
Lead with the answer, then explain context, conditions and detail.
Make information referenceable
Use checkable facts, sources and consistent business information.
What we work on
Question-led content
Answer pre-purchase questions with relevant conditions and details.
Evidence and sources
Identify sources, responsible authors and genuine update dates.
Accessible content
Check important text, internal links and access restrictions.
Measure with context
Agree a question set and review schedule so reports can be interpreted consistently.
01
Tracked question set
Record the question, platform, date and context such as language and location.
02
Mentions and citations
Record observed results with evidence, distinguishing brand mentions from URL citations.
03
Visits and enquiries
Track attributable referrals and enquiries, and explain the data limitations.
Search Console Web totals alone do not isolate AI Search clicks. An AI-answer check is a snapshot of the conditions at the time of testing.
Before you begin
Frequently asked questions
Understand the approach and scope before deciding to work together.
No. SEO, AEO and AI Search form one plan. The proposal defines the deliverables and scope.
We do not guarantee rankings or citations in AI answers. Search systems, competition and question context all affect results.
No. Use the format that helps the reader: a short answer, comparison table, steps or genuine FAQs, while retaining necessary detail.